Pure Euro 2020 – Adidas Football Giveaway
“Buy a Pure Radio online in any of the participating countries during the EUROS2020 and win an Adidas Uniforia Training football”.
Pure, a British consumer electronics company, best known for designing and manufacturing radios, partnered with Aqipa who focuses on the distribution and marketing of premium electronic products, and reached us to promote their Pure radios and increase sales through a sales promotion during the EUROS in June and July. The promotion ran in the following countries DE, CH, AT, NL, FR, ES, IT, BE, and the UK.
Customers who bought a Pure Radio online could register and upload their purchase online via a promotional website and claim an Adidas Uniforia Training football.
Campaign Mechanics and Incentive Redemption
Marketing Collateral
