Case Study

Embracon – Free Flight Campaigns

Embracon – Free Flight Campaigns

Reach sales targets or refer a friend and qualify for a Free Flight voucher to domestic destinations in Brazil with Embracon”.


Embracon, a Brazilian company specialized in the Consortium, a system of instalment and programmed purchase of a certain good or service, reached out to us to run three Free Flight campaigns to incentivize sales and customer retention.

The first campaign was to incentivize the sales team by reaching certain targets, the second to increase friend referrals, and the third aimed to retain customers in their Consortium program.

Free Flight Vouchers were distributed to qualifying participants to claim a fare-free flight for 1 or 2 people to a selected domestic destination in Brazil. Customers had to select a departure airport and 3 possible different destinations and dates.


Campaign Mechanics and Incentive Redemption


Marketing Collateral

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